Pioneering targeted advertising in public space, and redefined intelligent content streaming on any screen system
Mirartes
Adaptive Advertisement
Mirartes redefines targeted advertising by tracking audience demographics in real time and projecting advertisements in an optimized manner maximizing Return On Investment (ROI) for the client. Mirartes effortlessly integrates with most screens and accommodates intelligent self-healing capabilities (fault detection, auto-configuration etc.)
Creating an impression
as we work
STC, leader in providing telecommunications and innovative service to government & business sectors in the MENA region with revenue over USD 13 billion, implemented the world’s first of its kind large scale Hajj project, leveraging Senseta’s SinapSense, BDAC, & Mirartes technologies
Features
Adaptive advertising based on public demographics
Advertisers pay for the verified content displayed
Ability to retrofit and content streaming on existing screen systems
Auto-configuration of screens (size and orientation)